Giovanni Picciotti
Giovanni Picciotti seated in his atelier in black tailoring, layered chains and rings

MILANO · ROMA · PARIS

GIOVANNI
PICCIOTTI

ONE OF ONE.
NEVER AGAIN.

ENTER THE ATELIER ↓
“If I can make another one, it isn’t art.”

Giovanni Picciotti does not customize footwear.He reinterprets it.

Giovanni transforms familiar objects into one-of-one luxury pieces through hand distressing, painting, sculptural hardware, textiles, jewellery and obsessive craftsmanship.

Every piece is individually conceived and finished inside the Picciotti atelier.

GP-001

CORDA NERA

A discarded silhouette cut open, stripped of identity and rebuilt around a spine of hand-knotted marine rope.

EDITION
01 / 01
CATEGORY
CALZATURE
FINISH
HANDCRAFTED
STATUS
ONE OF ONE
VIEW THE OBJECT →

NOT FASHION.
IDENTITY.

Giovanni works between worlds.

Italian craftsmanship and street culture.

Precious materials and damaged surfaces.

Classical symbolism and modern rebellion.

Perfection and destruction.

The goal isn’t to make something beautiful.

The goal is to make something unmistakable.

The Picciotti atelier in Milano at night

MILANO

THE ATELIER

Tattooed hands hand-finishing a studded Nike high-top at the workbench
40 HOURS OF HANDWORK
Giovanni Picciotti setting a gold beaded monogram and Cuban-link chain on a cap at the bench
NO FACTORY · NO REPLICAS
Giovanni Picciotti sketching at his workbench
ONE CLIENT · ONE PIECE
Portrait of Giovanni Picciotti in black tailoring with layered chains

GIOVANNI
PICCIOTTI

Italian designer. Artist. Craftsman. Provocateur.

Giovanni grew up surrounded by Italian art, architecture, tailoring and craftsmanship before becoming obsessed with the collision between luxury fashion and street culture.

He approaches every object as something that can be destroyed, reconstructed and elevated.

His work is intentionally limited. There is no traditional seasonal collection. There are commissions. There are experiments. There are accidents. There are pieces that will never exist again.

“Luxury is not the price.
Luxury is knowing nobody else has one.”

— GIOVANNI PICCIOTTI

MAKE SOMETHING
THAT DOESN’T EXIST.

COMMISSION YOUR PIECE →